The NYSE application seeks to have the exchange trademarked for cryptocurrencies and NFT marketplaces, said trademark attorney Michael Kondoudis.
The New York Stock Exchange (NYSE), the world’s largest stock exchange, has filed for a metaverse trademark, with the application seeking to have the ‘NYSE’ reserved for use within the crypto space.
The NYSE’s move follows a growing trend among mainstream companies that continue to file for crypto-related trademarks.
Michael Kondoudis, a Washington DC-based trademark attorney, shared details of the NYSE filing on 15 February. According to him, the exchange filed for the trademark on 10 February.
Sharing that the NYSE was coming to the metaverse, Kondoudis noted:
“A new application filed on the 10th says that NYSE has plans to trademark NYSE for NFTs, cryptocurrencies, digital collectibles, and marketplaces to trade and exchange them.”
The application refers to items such as cryptocurrencies, blockchain-based non-fungible tokens (NFTs), and other digital asset collectibles. It also provides for an online marketplace for sellers, buyers, and traders of downloadable virtual goods “authenticated by NFTs.”
Commenting on the move the DC lawyer noted that NYSE’s filing confirms “that the Metaverse is real and businesses need to plan accordingly.”
He believed that it's not a matter of companies asking whether the concept is “going to happen” but “when.” He also added the US-based stock exchange was taking a proactive approach to the idea as it looks to play a leading role in its actualization.
The New York Stock Exchange’s filing comes days after similar applications from Victoria’s Secret and fast-food giant McDonald’s.
Elsewhere, big tech companies such as Apple Inc, Google and Microsoft have joined Meta Platforms in highlighting the reality of the metaverse.